In the Hurricane, we firmly believe that the urban sports have the power to transcend differences, and inspire future generations
Hervé ANDRÉ BENOIT, President of Hurricane Group.
Inspired by a vision
Our reason for being ?
Enhance the urban sports, give them the recognition they deserve and inspire a new generation of enthusiasts.
Our mission ?
Make the urban sports accessible to all, to unite a community of enthusiasts and create unique experiences. We believe in a future where urban sports occupy a central place in the sports landscape in the world.
Our goal is to raise these disciplines to their highest level, in the democratizing and providing an institutional recognition and growing media. We are committed to constantly innovate, to push the boundaries and develop new formats which highlight the talent of tomorrow.
Engaged in a mission
Through our events, services and infrastructure, we create a real terrain of expression for the riders and brands that share our values.
Since its inception, the Hurricane seeks to break down barriers and highlight disciplines too often under-estimated. By launching the FISE in 1997, a movement has been initiated, in excess of events to structure a complete ecosystem around the riders, infrastructure, and the community.
Today, our ambition is stronger than ever : to democratize the practice, and to inspire a new generation and to propagate the urban sports on a global scale.
Driven by our values
Our values are at the heart of everything we do, we are guided in our decisions, inspire us to exceed ourselves and unite us as a community of passionate and committed.
Freedom and expression
We create spaces where every rider can push the limits and freely express their passion.
Creativity and innovation
We combine style and performance to offer unique experiences, and impactful.
Sharing and inclusion
Our projects are open to all, promoting respect and mutual assistance.
Commitment and overflow
Each project is conducted with the energy and determination of the riders who inspire us that the progression is based on perseverance, and total involvement.
Excellence and professionalism
Each event, each infrastructure, every action is thought to guarantee the best quality and the greatest possible impact
Sustainability & positive impact
Aware of our responsibility, we integrate practices eco-friendly and we are committed to a CSR approach ambitious.