Made in Midi, KITO DE PAVANT Grau du Roi Port Camargue LA LIGUE DE VOILE OCCITANIE UNIVERSITÉ D’ÉCONOMIE DE MONTPELLIER
Mediterranean sailor Kito de Pavant asked Hurricane to help him launch a challenge for all speed sailing junkies called: Les Griffes du Lion. Four timed courses were set departing from Port Camargue that were open to different sports to try including: Kitesurfing, Windsurfing, Sport catamaran dinghies, Monohulls and Multihulls.
Hurricane Events accepted the challenge of creating and co-organizing the first version of an innovative concept in the Mediterranean Sea. The ambition is to gain momentum each year and open the course to as many people as possible in the future.
For this edition, Hurricane worked on:
– Branding: graphic design and visual identity creation
– Digital: social media and website